Search Engine Optimization (SEO) ServicesThere is a variety of Search Engine Optimisation - SEO techniques that we utilise. In order to fully understand what the techniques are we must fully understand how the Search Engines we use work.
What are Google and many other Search Engines trying to achieve?All Google is trying to do is satisfy the user. By returning relevant results the user is more likely to return to Google.
This has been demonstrated by the collapse of the Yellow Pages. It is now easier to search online than it is to search through the traditional Yellow Pages.